Case study

Introducing Anzhelika Belova, who serves as both our Chief Financial Officer and Chief Operating Officer. With over 25 years of experience at multinational corporations like ArcelorMittal, LyondellBasell, CEVA Logistics, and Naspers Limited, she joined Leads.io in 2023, drawn to the company’s ambitious growth potential.

Anzhelika’s leadership style goes beyond the traditional CFO role, approaching her portfolio with a broad perspective and her role extends to not just overseeing the finance team, but also HR, legal and communications — ensuring a seamless blend of financial acumen and operational efficiency. What sets Anzhelika apart is a rare talent for navigating both the big picture and the intricate details. Her influence is felt across various facets of the organization, creating a synergy that steers Leads.io’s trajectory with deft precision.

Anzhelika champions organizational efficiency and continuous improvement through strategic team building, fostering professionalism as well as authenticity by encouraging diverse perspectives in an open work environment.