Amplifon Canada

This case study highlights the successful, multi-year collaboration between Amplifon Canada and Leads.io, showcasing how a strategic partnership and channel expansion drives sustained business growth and secures a high volume of quality leads.

A Partnership Built for Scale and Consistency

• 8+ Years of Partnership
• 97,000+ High-Quality Leads Generated
• 35 Million People Reached
• 95 Million Free Impressions

Business Objective: Sustained Growth Across Channels

With a 27% increase in volume (2022 – 2023), the partnership with Leads.io has remained strong while delivering consistent performance and evolving strategically over time. Beyond Meta, Amplifon has successfully expanded onto TikTok, YouTube Shorts, and Native, testing both branded and unbranded approaches to drive continued growth across multiple channels.

Subbu Nair
Senior Digital Marketing Specialist
Amplifon Canada

Campaign Strategy and Key Takeaways

The success of this collaboration is driven by an approach focused on scalability and channel diversification. By starting strong on core channels and then strategically expanding into platforms like TikTok, YouTube Shorts, and Native, Leads.io ensures Amplifon is consistently reaching new, relevant audiences. This multi-channel strategy maximizes brand exposure and ensures a continuous pipeline of high-quality leads, directly supporting Amplifon’s growth objectives and market presence.